BLYNK
BLYNK is a conceptual eyewear campaign that positions style over function, built for bold self-expression and visual impact.
Fashion-forward eyewear brand where style leads function
Driven by demographic research and trend awareness
Built through typography, photography, and
high-impact composition
LOVARE
A conceptual ad campaign for LOVARÉ that highlights bold berry flavors through rich, sensory-driven visuals, balancing warmth with high-impact color and refined composition across print and social formats.
Conceptual campaign for LOVARÉ.
Brand not affiliated.
Photo direction, compositing, and color grading using original in-studio photography
Typography and layout design aligned to brand standards across print and social formats
PROCESS
The Power of Lies
An infographic poster that frames different forms of deception as energy sources, using visual metaphor to organize and compare complex information within a clear, public-facing design.
Structured typography and hierarchy for dense informational content
Custom iconography and visual systems to support comparison
Concept development through metaphor-driven communication
See the PROCESS...
PROCESS
Tailwind
A mobile weather app designed for dog owners that translates forecast data into pet-focused insights, helping users make informed decisions for walks and daily care.
UI design and layout systems built for clear, intuitive navigation
Custom iconography and illustration to support a cohesive brand experience
Information hierarchy and typography for quick, accessible data reading
ROGIS
A conceptual website for a Pittsburgh-based pierogi food truck designed to prioritize fast, intuitive access to menu and location information within a playful, culturally rooted brand experience.
UI layout and navigation designed for quick, goal-driven user interaction
HTML and CSS development for structured, functional page design
Brand integration across custom photography, illustration, and digital composition
View Webpage
PROCESS
Craig Leibfreid
A series of three freelance book covers designed for independent author Craig Leibfried, each tailored to its genre and audience while maintaining clear, compelling visual hierarchy for digital and print.
Typography and layout design adapted
to varied subject matter and tone
Client collaboration and concept development across multiple titles
Production-ready formatting for self-publishing platforms (Amazon KDP)
PROCESS
View the PROCCESS...
Glacier Monastery
A conceptual environment design set in a glacial landscape, combining feudal Japanese architectural influence with atmospheric lighting to create a believable, climate-driven setting explored through both day and night renderings.
Environment design informed by architectural research and climate context
Value studies and lighting exploration across multiple conditions
Photo compositing and digital painting in a unified workflow
Rainforest Swamp Concept
A dark fantasy environment and creature concept developed as a unified world, combining a composited swamp setting with an amphibian boss design to establish mood, narrative, and ecological cohesion.
Environment compositing and digital paint-over for atmosphere and depth
Creature design focused on anatomy, behavior, and world integration
Visual storytelling through cohesive character and environment design
PROCESS
AERA Display
A conceptual bamboo matcha whisk brand and point-of-purchase display developed as a cohesive retail experience, combining product design and spatial presentation to reflect a natural, refined identity rooted in traditional tea culture.
3D modeling and rendering for product and display visualization
Lighting and material development to enhance realism and atmosphere
Brand integration across packaging, form, and environmental design
PROCESS
